BEACN functions as a high-visibility light system. Flashing in unison like hazard lights, these lights will maximise your visibility and alert drivers to steer clear of your path.
I’m surprised to see this product on Kickstarter. This is nothing new at all. There are many bike lights available on Amazon that does the same thing for around $25 to $50. Compare this to BEACN that costs $69 during Kickstarter and $89 when it retails after.
Based on what we see in the video and GIFs, the signal light is so small that it is hard to see which direction the light is signalling. They should have at least done some improvements in this regards to differentiate them from the competition.